How to get newspaper sites to link to you

How to get newspaper sites to link to you

Getting your business in the news is tough enough. But, when you're trying to get a link included in a story on a major news outlet, the challenge - along with the potential reward - is far higher. [caption id="attachment_662" align="alignright" width="300"] Getting a link back to your site makes a news mention even more valuable[/caption] Here's why you need to think carefully about how to get links back from news sites, plus some strategies that work. The power of inbound links Inbound links have been a central part of building an online presence since Google’s Larry Page invented PageRank in the late 1990s. As web link authority Moz explains in 'The Beginner's Guide to Link Building': "Links as a ranking factor are what allowed Google to start to dominate…
Read More